Calgary Real Estate Blog

As we near the close-out of 2015, Calgary is settling into mild buyer’s market and will likely stay that way for a good chunk of 2016. However, if you’re looking to sell your mid-range home – especially sub-$450,000 – you’ll likely have plenty of interest. It’s the higher end that’s really taking the hit of job losses and low oil prices in Alberta.

We haven’t seen a buyer’s market in Calgary in quite a while, and so many looking to sell may be a little concerned and uncomfortable about the prospect. If that’s you, allow me to set your mind at ease.

First, Calgary’s real estate market, even in economic slowdowns, tends to remain pretty strong thanks to solid fundamentals. You won’t need to hold a fire sale on your well maintained home just to move it; priced and marketed appropriately by a real estate professional (like me!), you can still get what your property is worth. So, relax.

Second, to get top dollar, your home needs to look like it’s worth it. Professional staging, decluttering, yard maintenance and home repairs are key in a buyer’s market. When there’re plenty of homes to chose from, many shoppers are going to lean toward those that look ready to move into without a lot of work. Little touches make a huge difference, logical or not.

Third, trust your Realtor to manage expectations and give you honest opinions on pricing and strategy. She or he wants to move your property as badly as you want it to sell, and is motivated to secure the best price. Realtors live and breath real estate, and know the truth behind the headlines, so find someone you can trust and let their experience guide you.

Keep these things in mind and you’re set to have a positive experience selling in a buyer’s market.

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I pay for a professional stager to evaluate nearly every home I represent. Sure, after thirteen years in the business I have a pretty good idea what a property that’s going to move looks like; I don’t necessarily need a second opinion to get most of the way there. Still, I recognize the value of people who are good at what they do, and specialize in their field, and moreover I believe proper staging is one of the most reliable ways to sell a house for at or near asking price.

What does a stager do? Well, the one I use surveys the property and scrutinizes it the way a buyer might, then prepares a detailed report filled with recommendations on how to make the home show better. This might be shifting around some furniture (or getting rid of some), paring down items on shelves, and just general decluttering. A stager is a design professional who knows about the relationship of objects in space, and how that relationship makes people feel. The same way a clever Realtor came up with the idea of baking cookies in a home before an open house to elicit warm fuzzies in potential buyers, a stager helps make a home feel wonderful to visit and therefore attractive to buy. All those fabulous properties on magazine covers, they don’t just look like that naturally – they’re carefully staged to give off a particular vibe: to look larger, warmer, breezier, more modern.

Clients can choose to hire a stager to do the work of staging the house, even to the extent of renting furniture, artwork, and other props to create a unified look (particularly useful in a vacant property). At the very least, though, I usually insist on the consultation, as the relatively small investment of money and time usually translates to a faster sale for a higher price. And we all like that.